Coverart for item
The Resource Googled : the end of the world as we know it, Ken Auletta

Googled : the end of the world as we know it, Ken Auletta

Label
Googled : the end of the world as we know it
Title
Googled
Title remainder
the end of the world as we know it
Statement of responsibility
Ken Auletta
Creator
Subject
Language
eng
Summary
A revealing, forward-looking examination of the outsize influence Google has had on the changing media landscape, telling the story of how it formed and crashed into traditional media businesses--from newspapers to books, to television, to movies, to telephones, to advertising, to Microsoft
Cataloging source
DLC
http://library.link/vocab/creatorName
Auletta, Ken
Dewey number
338.7/6102504
Index
index present
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Google (Firm)
  • Internet industry
  • Web search engines
  • Internet searching
Target audience
adult
Label
Googled : the end of the world as we know it, Ken Auletta
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • Starting in a Garage
  • 27
  • Chapter 3
  • Buzz but Few Dollars (1999-2000)
  • 46
  • Chapter 4
  • Preppingthe Google Rocket (2001-2002)
  • 66
  • Chapter 5
  • Innocence or Arrogance? (2002-2003)
  • Part 1
  • 94
  • Chapter 6
  • Google Goes Public (2004)
  • 105
  • Chapter 7
  • New Evil Empire? (2004-2005)
  • 121
  • Part 3
  • Google Versus the Bears
  • Chapter 8
  • Different Planets
  • Chasing the Fox (2005-2006)
  • 143
  • Chapter 9
  • War on Multiple Fronts (2007)
  • 169
  • Chapter 10
  • Waking the Government Bear
  • 186
  • Chapter 11
  • Google Enters Adolescence (2007-2008)
  • Chapter 1
  • 199
  • Chapter 12
  • Is "Old" Media Drowning? (2008)
  • 228
  • Chapter 13
  • Compete or Collaborate?
  • 242
  • Chapter 14
  • Happy Birthday (2008-2009)
  • 262
  • Messing with the Magic
  • Part 4
  • Googled
  • Chapter 15
  • Googled
  • 281
  • Chapter 16
  • Where Is the Wave Taking Old Media?
  • 296
  • Chapter 17
  • Where Is the Wave Taking Google?
  • 3
  • 322
  • Part 2
  • Google Story
  • Chapter 2
Control code
ocn318411527
Dimensions
25 cm
Extent
xiv, 384 pages
Isbn
9781594202353
Lccn
2009024770
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Note
338.761 AU51 ; XX-N ; Loaded for NextReads newsletter ; NX0910B1 ; S1103NG7(jll).
System control number
  • (Sirsi) 318411527
  • (Sirsi) 318411527
  • (OCoLC)318411527
Label
Googled : the end of the world as we know it, Ken Auletta
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • Starting in a Garage
  • 27
  • Chapter 3
  • Buzz but Few Dollars (1999-2000)
  • 46
  • Chapter 4
  • Preppingthe Google Rocket (2001-2002)
  • 66
  • Chapter 5
  • Innocence or Arrogance? (2002-2003)
  • Part 1
  • 94
  • Chapter 6
  • Google Goes Public (2004)
  • 105
  • Chapter 7
  • New Evil Empire? (2004-2005)
  • 121
  • Part 3
  • Google Versus the Bears
  • Chapter 8
  • Different Planets
  • Chasing the Fox (2005-2006)
  • 143
  • Chapter 9
  • War on Multiple Fronts (2007)
  • 169
  • Chapter 10
  • Waking the Government Bear
  • 186
  • Chapter 11
  • Google Enters Adolescence (2007-2008)
  • Chapter 1
  • 199
  • Chapter 12
  • Is "Old" Media Drowning? (2008)
  • 228
  • Chapter 13
  • Compete or Collaborate?
  • 242
  • Chapter 14
  • Happy Birthday (2008-2009)
  • 262
  • Messing with the Magic
  • Part 4
  • Googled
  • Chapter 15
  • Googled
  • 281
  • Chapter 16
  • Where Is the Wave Taking Old Media?
  • 296
  • Chapter 17
  • Where Is the Wave Taking Google?
  • 3
  • 322
  • Part 2
  • Google Story
  • Chapter 2
Control code
ocn318411527
Dimensions
25 cm
Extent
xiv, 384 pages
Isbn
9781594202353
Lccn
2009024770
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Note
338.761 AU51 ; XX-N ; Loaded for NextReads newsletter ; NX0910B1 ; S1103NG7(jll).
System control number
  • (Sirsi) 318411527
  • (Sirsi) 318411527
  • (OCoLC)318411527

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      39.100794 -94.418828
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      39.373305 -94.582329
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