The Resource Growth and Competitive Strategy in Three Circles, (electronic resource)

Growth and Competitive Strategy in Three Circles, (electronic resource)

Label
Growth and Competitive Strategy in Three Circles
Title
Growth and Competitive Strategy in Three Circles
Subject
Genre
Language
eng
Summary
The Three-Circle model was developed over the past several years, initially in strategic planning for a university graduate program and in an executive M.B.A. course designed to integrate the concepts of marketing and competitive strategy. Over the course of time, the Three-Circle model has been successfully used by hundreds of organizations throughout the world in establishing and growing their market positions. Many of the case examples in this book demonstrating applications of the Three-Circle model applications are from executives who have attended executive education training at the University of Notre Dame. The development of competitive strategy is difficult because there are a lot of moving parts, as well as hundreds of frameworks, that might potentially guide the effort. Executives appreciate how the Three-Circle model simplifies the integration of customer, firm and competitor analysis to generate growth strategies. It also provides a common language and process for understanding and explaining competitive advantage and for identifying profitable growth strategy
Cataloging source
ScCtBLL
Government publication
unknown if item is government publication
Literary form
unknown
Nature of contents
dictionaries
http://library.link/vocab/subjectName
  • BUSINESS & ECONOMICS / General
  • Economics
Label
Growth and Competitive Strategy in Three Circles, (electronic resource)
Link
Instantiates
Publication
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
0026451e-7bc8-4c25-9d84-7e2b03cb23ee
Extent
1 online resource (219 pages)
Form of item
online
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Specific material designation
remote
System control number
  • (Sirsi) a3777183
  • (OCoLC)1000370048
Label
Growth and Competitive Strategy in Three Circles, (electronic resource)
Link
Publication
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
0026451e-7bc8-4c25-9d84-7e2b03cb23ee
Extent
1 online resource (219 pages)
Form of item
online
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Specific material designation
remote
System control number
  • (Sirsi) a3777183
  • (OCoLC)1000370048

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