The Resource Lead with a story : a guide to crafting business narratives that captivate, convince, and inspire, Paul Smith, (electronic resource)

Lead with a story : a guide to crafting business narratives that captivate, convince, and inspire, Paul Smith, (electronic resource)

Label
Lead with a story : a guide to crafting business narratives that captivate, convince, and inspire
Title
Lead with a story
Title remainder
a guide to crafting business narratives that captivate, convince, and inspire
Statement of responsibility
Paul Smith
Creator
Subject
Genre
Language
eng
Summary
Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated "corporate storytellers." 3M banned bullet points years ago and replaced them with a process of writing "strategic narratives." Procter & Gamble hired Hollywood directors to teach its executives storytelling techniques. Some forward-thinking business schools have even added storytelling courses to their management curriculum. The reason for this is simple: stories have the ability to engage an audience the way logic and bullet points alone never could. Whether you are trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between mediocre results and phenomenal success. "Lead with a Story" contains both ready-to-use stories and how-to guidance for readers looking to craft their own. Designed for a wide variety of business challenges, the book shows how narrative can help: define culture and values; engender creativity and innovation; foster collaboration and build relationships; provide coaching and feedback; lead change; and more. Whether in a speech or a memo, communicated to one person or a thousand, storytelling is an essential skill for success. Complete with examples from companies like Kellogg's, Merrill-Lynch, Procter & Gamble, National Car Rental, Wal-Mart, Pizza Hut, and more, this practical resource gives readers the guidance they need to deliver stories to stunning effect
Cataloging source
CDX
http://library.link/vocab/creatorDate
1967 July 3-
http://library.link/vocab/creatorName
Smith, Paul
Dewey number
658.4/5
Index
index present
LC call number
HD30.3
LC item number
.S5774 2012eb
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/subjectName
  • Communication in management
  • Storytelling
  • Leadership
  • Organizational behavior
  • BUSINESS & ECONOMICS
  • Communication in management
  • Leadership
  • Organizational behavior
  • Storytelling
Label
Lead with a story : a guide to crafting business narratives that captivate, convince, and inspire, Paul Smith, (electronic resource)
Link
Instantiates
Publication
Copyright
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • Set Goals and Build Commitment
  • 20
  • 4
  • Lead Change
  • 27
  • 5
  • Make Recommendations Stick
  • 36
  • 6
  • Define Customer Service Success and Failure
  • 1
  • 45
  • [How-To]7
  • Structure of a Story
  • 54
  • Create an Environment for Winning
  • 8
  • Define the Culture
  • 66
  • 9
  • Establish Values
  • Why Tell Stories?
  • 74
  • 10
  • Encourage Collaboration and Build Relationships
  • 82
  • 11
  • Value Diversity and Inclusion
  • 91
  • 12
  • Set Policy Without Rules
  • 100
  • 8
  • [How-To]13
  • Keep It Real
  • 108
  • [How-To]14
  • Stylistic Elements
  • 118
  • Energize the Team
  • 15
  • Inspire and Motivate
  • 131
  • Envision Success
  • 16
  • Build Courage
  • 140
  • 17
  • Help Others Find Passion for Their Work
  • 148
  • [How-To]18
  • Appeal to Emotion
  • 154
  • [How-To]19
  • 2
  • Element of Surprise
  • 167
  • Educate People
  • 20
  • Teach Important Lessons
  • 176
  • 21
  • Provide Coaching and Feedback
  • 187
  • 22
  • Set a Vision for the Future
  • Demonstrate Problem Solving
  • 196
  • 23
  • Help Everyone Understand the Customer
  • 204
  • [How-To]24
  • Metaphors and Analogies
  • 210
  • Empower Others
  • 25
  • 14
  • Delegate Authority and Give Permission
  • 217
  • 26
  • Encourage Innovation and Creativity
  • 224
  • 27
  • Sales Is Everyone's Job
  • 230
  • 28
  • Earn Respect on Day One
  • 3
  • 237
  • [How-To]29
  • Recast Your Audience into the Story
  • 243
  • 30
  • Getting Started
  • 251
Control code
ocn808215656
Dimensions
unknown
Extent
1 online resource (viii, 280 pages)
Form of item
online
Isbn
9780814420317
Media category
computer
Media MARC source
rdamedia
Media type code
c
Specific material designation
remote
Stock number
D4311BDB-BCAA-4B71-AE31-FB1E62DB3DA1
System control number
  • (Sirsi) o808215656
  • (OCoLC)808215656
Label
Lead with a story : a guide to crafting business narratives that captivate, convince, and inspire, Paul Smith, (electronic resource)
Link
Publication
Copyright
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • Set Goals and Build Commitment
  • 20
  • 4
  • Lead Change
  • 27
  • 5
  • Make Recommendations Stick
  • 36
  • 6
  • Define Customer Service Success and Failure
  • 1
  • 45
  • [How-To]7
  • Structure of a Story
  • 54
  • Create an Environment for Winning
  • 8
  • Define the Culture
  • 66
  • 9
  • Establish Values
  • Why Tell Stories?
  • 74
  • 10
  • Encourage Collaboration and Build Relationships
  • 82
  • 11
  • Value Diversity and Inclusion
  • 91
  • 12
  • Set Policy Without Rules
  • 100
  • 8
  • [How-To]13
  • Keep It Real
  • 108
  • [How-To]14
  • Stylistic Elements
  • 118
  • Energize the Team
  • 15
  • Inspire and Motivate
  • 131
  • Envision Success
  • 16
  • Build Courage
  • 140
  • 17
  • Help Others Find Passion for Their Work
  • 148
  • [How-To]18
  • Appeal to Emotion
  • 154
  • [How-To]19
  • 2
  • Element of Surprise
  • 167
  • Educate People
  • 20
  • Teach Important Lessons
  • 176
  • 21
  • Provide Coaching and Feedback
  • 187
  • 22
  • Set a Vision for the Future
  • Demonstrate Problem Solving
  • 196
  • 23
  • Help Everyone Understand the Customer
  • 204
  • [How-To]24
  • Metaphors and Analogies
  • 210
  • Empower Others
  • 25
  • 14
  • Delegate Authority and Give Permission
  • 217
  • 26
  • Encourage Innovation and Creativity
  • 224
  • 27
  • Sales Is Everyone's Job
  • 230
  • 28
  • Earn Respect on Day One
  • 3
  • 237
  • [How-To]29
  • Recast Your Audience into the Story
  • 243
  • 30
  • Getting Started
  • 251
Control code
ocn808215656
Dimensions
unknown
Extent
1 online resource (viii, 280 pages)
Form of item
online
Isbn
9780814420317
Media category
computer
Media MARC source
rdamedia
Media type code
c
Specific material designation
remote
Stock number
D4311BDB-BCAA-4B71-AE31-FB1E62DB3DA1
System control number
  • (Sirsi) o808215656
  • (OCoLC)808215656

Library Locations

  • Administrative HeadquartersBorrow it
    15616 E 24 Highway, Independence, MO, 64055, US
    39.11165 -94.39162
  • Antioch BranchBorrow it
    6060 N. Chestnut Ave., Gladstone, MO, 64119 , US
    39.20389 -94.54657
  • Blue Ridge BranchBorrow it
    9253 Blue Ridge Blvd., Kansas City, MO, 64138 , US
    38.95633 -94.50441
  • Blue Springs North BranchBorrow it
    850 NW Hunter Drive, Blue Springs, MO, 64015, US
    39.050175 -94.273137
  • Blue Springs South BranchBorrow it
    2220 S. 7 Hwy., Blue Springs, MO, 64014, US
    38.99708 -94.27243
  • Boardwalk BranchBorrow it
    8656 N. Ambassador Drive, Kansas City, MO, 64154 , US
    39.25022 -94.65048
  • Buckner BranchBorrow it
    19 E. Jefferson St., Buckner, MO, 64016 , US
    39.13505 -94.19764
  • Camden Point BranchBorrow it
    401 Hardesty St., Camden Point, MO, 64018 , US
    39.4539877 -94.7435047
  • Claycomo BranchBorrow it
    309 NE 69 Hwy., Claycomo, MO, 64119 , US
    39.19939 -94.49869
  • Colbern Road BranchBorrow it
    1000 NE Colbern Road, Lee's Summit, MO, 64086 , US
    38.94685 -94.357025
  • Dearborn BranchBorrow it
    206 Maple Leaf Ave., Dearborn, MO, 64439, US
    39.52162 -94.77132
  • Edgerton BranchBorrow it
    404 Frank St., Edgerton, MO, 64444 , US
    39.505424 -94.632397
  • Excelsior Springs BranchBorrow it
    1460 Kearney Road, Excelsior Springs, MO, 64024 , US
    39.340407 -94.244355
  • Grain Valley BranchBorrow it
    110 Front St., Grain Valley, MO, 64029 , US
    39.015291 -94.199017
  • Grandview BranchBorrow it
    12930 Booth Lane, Grandview, MO, 64030 , US
    38.889325 -94.521551
  • Hillcrest Community Center (Library-To-Go)Borrow it
    10401 Hillcrest Road, Kansas City, MO, 64134, US
    38.935556 -94.520384
  • Kearney BranchBorrow it
    100 S. Platte-Clay Way, Kearney, MO, 64060, US
    39.371212 -94.368181
  • Lee's Summit BranchBorrow it
    150 NW Oldham Pkwy., Lee's Summit, MO, 64081 , US
    38.915628 -94.400799
  • Liberty BranchBorrow it
    1000 Kent St., Liberty, MO, 64068 , US
    39.234827 -94.433348
  • Lone Jack BranchBorrow it
    211 N. Bynum Road, Lone Jack, MO, 64070, US
    38.872371 -94.172528
  • Marlborough Community Center (Library-to-Go)Borrow it
    8200 Paseo Blvd, Kansas City, MO, 64131, US
    38.9789396 -94.5672338
  • Midwest Genealogy CenterBorrow it
    3440 S. Lee's Summit Road, Independence, MO, 64055, US
    39.055851 -94.391098
  • North Independence BranchBorrow it
    317 W. 24 Hwy., Independence, MO, 64050 , US
    39.100794 -94.418828
  • North Oak BranchBorrow it
    8700 N. Oak Street Tfwy., Kansas City, MO, 64155 , US
    39.251581 -94.576666
  • Oak Grove BranchBorrow it
    2320 S. Broadway St., Oak Grove, MO, 64075, US
    38.99155 -94.13043
  • Parkville BranchBorrow it
    8815 Tom Watson Pkwy., Parkville, MO, 64152 , US
    39.2099 -94.68334
  • Platte City BranchBorrow it
    2702 N.W. Prairie View Road, Platte City, MO, 64079, US
    39.348257 -94.758381
  • Platte County Resouce Center (Library-To-Go)Borrow it
    11724 NW Plaza Circle, Kansas City, MO, 64153, US
    39.305988 -94.685134
  • Raytown BranchBorrow it
    6131 Raytown Road, Raytown, MO, 64133, US
    39.010894 -94.462706
  • Red Bridge BranchBorrow it
    11140 Locust St., Kansas City, MO, 64131, US
    38.92449 -94.58647
  • Riverside BranchBorrow it
    2700 N.W. Vivion Road, Riverside, MO, 64150, US
    39.178749 -94.612022
  • Smithville BranchBorrow it
    120 Richardson St., Smithville, MO, 64089, US
    39.373305 -94.582329
  • South Independence BranchBorrow it
    13700 E. 35th St., Independence, MO, 64055 , US
    39.05803 -94.41822
  • Weston BranchBorrow it
    18204 Library Drive, Weston, MO, 64098 , US
    39.421434 -94.895691
  • Woodneath Library CenterBorrow it
    8900 NE Flintlock Road, Kansas City, MO, 64157, US
    39.253636 -94.467911
Processing Feedback ...