The Resource The Hacking of the American mind : The science behind the corporate takeover of our bodies and brains, Robert H. Lustig, (electronic resource)

The Hacking of the American mind : The science behind the corporate takeover of our bodies and brains, Robert H. Lustig, (electronic resource)

Label
The Hacking of the American mind : The science behind the corporate takeover of our bodies and brains
Title
The Hacking of the American mind
Title remainder
The science behind the corporate takeover of our bodies and brains
Statement of responsibility
Robert H. Lustig
Creator
Author
Narrator
Subject
Genre
Language
eng
Summary
"Explores how industry has manipulated our most deep-seated survival instincts."--David Perlmutter, MD, Author, #1 New York Times bestseller, Grain Brain and Brain MakerThe New York Times-bestselling author of Fat Chance reveals the corporate scheme to sell pleasure, driving the international epidemic of addiction, depression, and chronic disease. While researching the toxic and addictive properties of sugar for his New York Times bestseller Fat Chance, Robert Lustig made an alarming discovery--our pursuit of happiness is being subverted by a culture of addiction and depression from which we may never recover. Dopamine is the "reward" neurotransmitter that tells our brains we want more; yet every substance or behavior that releases dopamine in the extreme leads to addiction. Serotonin is the "contentment" neurotransmitter that tells our brains we don't need any more; yet its deficiency leads to depression. Ideally, both are in optimal supply. Yet dopamine evolved to overwhelm serotonin--because our ancestors were more likely to survive if they were constantly motivated--with the result that constant desire can chemically destroy our ability to feel happiness, while sending us down the slippery slope to addiction. In the last forty years, government legislation and subsidies have promoted ever-available temptation (sugar, drugs, social media, porn) combined with constant stress (work, home, money, Internet), with the end result of an unprecedented epidemic of addiction, anxiety, depression, and chronic disease. And with the advent of neuromarketing, corporate America has successfully imprisoned us in an endless loop of desire and consumption from which there is no obvious escape. With his customary wit and incisiveness, Lustig not only reveals the science that drives these states of mind, he points his finger directly at the corporations that helped create this mess, and the government actors who facilitated it, and he offers solutions we can all use in the pursuit of happiness, even in the face of overwhelming opposition. Always fearless and provocative, Lustig marshals a call to action, with seminal implications for our health, our well-being, and our culture
Accompanying matter
technical information on music
Cataloging source
TEFOD
http://library.link/vocab/creatorName
Lustig, Robert H
Dewey number
152.4/2
Form of composition
not applicable
Format of music
not applicable
LC call number
BF575.H27
Literary text for sound recordings
other
Music parts
not applicable
PerformerNote
Read by Robert H. Lustig
http://library.link/vocab/subjectName
  • Happiness
  • Pleasure
  • Contentment
  • Satisfaction
Transposition and arrangement
not applicable
Label
The Hacking of the American mind : The science behind the corporate takeover of our bodies and brains, Robert H. Lustig, (electronic resource)
Link
Instantiates
Publication
Antecedent source
unknown
Capture and storage technique
unknown
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
not applicable
Configuration of playback channels
unknown
Content category
spoken word
Content type code
  • spw
Content type MARC source
rdacontent
Control code
on1003642294
Dimensions
  • not applicable
  • unknown
Edition
Unabridged.
Extent
1 online resource (1 audio file (10 hr., 33 min., 53 sec.))
File format
unknown
Form of item
online
Groove width / pitch
not applicable
Isbn
9780525498308
Kind of cutting
not applicable
Kind of disc cylinder or tape
not applicable
Kind of material
unknown
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
digital
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
sound
Special playback characteristics
digital recording
Specific material designation
  • other
  • remote
Speed
other
Stock number
5CE27011-DEB9-4EBF-B4F0-08BE390FA611
System control number
  • (Sirsi) o1003642294
  • (OCoLC)1003642294
Tape configuration
not applicable
Tape width
not applicable
Label
The Hacking of the American mind : The science behind the corporate takeover of our bodies and brains, Robert H. Lustig, (electronic resource)
Link
Publication
Antecedent source
unknown
Capture and storage technique
unknown
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
not applicable
Configuration of playback channels
unknown
Content category
spoken word
Content type code
  • spw
Content type MARC source
rdacontent
Control code
on1003642294
Dimensions
  • not applicable
  • unknown
Edition
Unabridged.
Extent
1 online resource (1 audio file (10 hr., 33 min., 53 sec.))
File format
unknown
Form of item
online
Groove width / pitch
not applicable
Isbn
9780525498308
Kind of cutting
not applicable
Kind of disc cylinder or tape
not applicable
Kind of material
unknown
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
digital
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
sound
Special playback characteristics
digital recording
Specific material designation
  • other
  • remote
Speed
other
Stock number
5CE27011-DEB9-4EBF-B4F0-08BE390FA611
System control number
  • (Sirsi) o1003642294
  • (OCoLC)1003642294
Tape configuration
not applicable
Tape width
not applicable

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